Archives by Tag ' Design '
Nov 17, 2020
Want to know how a MINI sounds like a MINI? Meet Renzo, he balances the act of engineering and design to ensure MINI retains its “MINI-ness.”
Mar 5, 2019
Despite claims of big car dominance, auto shoppers remain sharply divided on their preference of car size, but united on their hunt for more personalization when it comes to design and premium features. These findings come from a new survey MINI USA recently commissioned from market research and business intelligence firm Engine designed to identify […]


